Top 5 Virtual Fitness Programs Apps in Finland Q4 2023

During Q4 2023, the performance of the top 5 virtual fitness programs on a unified platform in Finland exhibited notable trends in downloads, revenue, and weekly active users. Data sourced from Sensor Tower provides detailed insights into these metrics.

Strava: Run, Bike, Hike saw a steady decline in revenue, starting from approximately $7.2K at the end of September and dropping to around $3.2K by mid-December, before a slight uptick to $4.9K in the last week of December. Downloads fluctuated, peaking at 762 in late September and ending the quarter with a similar figure. The app maintained a stable weekly active user base, averaging around 10K users, with a notable peak of 11K in the last week of December.

Geocaching® experienced a downward trend in revenue, from $4.8K in late September to $1.7K in mid-December, with a slight recovery to $2.5K at the end of the quarter. Downloads also decreased, from 854 in late September to 257 by the end of December. Weekly active users followed a similar pattern, starting at 2.5K in late September and ending at 1.6K by the end of December.

Sports Tracker for All Sports showed a mixed performance. Revenue peaked at $3.1K in early October and then stabilized around $1.9K to $2.5K for the rest of the quarter. Downloads started at 2.2K in late September, dipped to 898 in early December, and rose again to 1.4K by the end of December. The app's weekly active users remained relatively stable, averaging around 16K to 18K throughout the quarter.

Fitbit: Health & Fitness saw consistent revenue figures, hovering around $1.4K to $1.9K throughout the quarter. Downloads remained low, fluctuating between 131 and 482. Weekly active users showed a slight decline from 8.9K in late September to 7.8K in mid-December, with a slight upturn to 8.5K by the end of the quarter.

Zwift: Ride and Run experienced relatively stable revenue, ranging from $1.0K to $1.6K throughout the quarter. Downloads remained modest, peaking at 129 in late October and dropping to 69 by the end of December. Weekly active users showed a slight increase from 344 in late September to 452 by the end of December.

For more detailed insights and data, visit Sensor Tower.